Monday, February 15, 2010

Building Links to Articles

Google in 1998, showing the original logoImage via Wikipedia
Article marketers love ezinearticles website. Part of it is due to the fact that we can get very easy rankings for long tail keywords by submitting articles here.

Earlier people didn't build links to articles. They used articles to build links to their own sites but didn't build any links to these articles. Later on they realized that building links to the articles would help in these articles getting ranked higher for the targeted keywords. Also, the page rank of the article page will increase and it will pass more link juice to our own websites.

However, if you noticed, goarticles and articledashboard respond better to link building than ezinearticles. You submit articles to these 3 sites and then build a few links to each article. You may notice a very rapid increase in rankings for goarticles or articlebase sites. However, ezinearticles may not have responded so favorably or quickly to the link building.

What could be the reason for this? Why does Google prefer goarticles or articlebase over ezinearticles even though the quality of articles here is probably much better?

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Saturday, February 13, 2010

Internet Marketing Gurus are Misleading Innocent People

Many newbie internet marketers begin internet marketing with an illusion. They think that this is a very easy way to earn lots of money quickly. However this is not the truth.

It requires a lot of hard work, patience and it takes time before you see substantial results. Many so called gurus have been responsible for creating this illusion for innocent people. They have led the people to believe that you can start a website and within weeks start getting tons of traffic and sales.

People are not told frankly how much hard work is involved. In a lot of cases, you need to spend money as well. However they will tell you that you don't need to invest money in internet marketing. Tell me one business which does not require substantial investment? Internet marketing is also a kind of business.

There are many people who failed at internet marketing and gave up. Actually they began with false expectations and got disappointed easily because they did not get the results they were expecting. If they had begun with proper expectation, atleast a few of them would have probably worked hard and might have tasted some kind of success.

As for the rest, it wouldn't have still mattered to them. Even if they knew beforehand that it takes a lot of hard work, they would have still done little and expected much. The gurus of internet marketing have not caused much damage to such people. Those people who would have had sensible expectations, had not the gurus fed them impossible dreams, are the real losers.

Even if the gurus point out such strategies in their products which have worked for many, they would present it in such a manner that it would look too easy even for beginners. The fact of the matter is, there is a big learning curve for anything you do. Internet marketing is no different in this aspect.

So, here is my advice to anyone who would care to listen - take the advice of the gurus with a pinch of salt. Don't have too high expectations. And be prepared to work hard.