Monday, August 1, 2011

Learn Affiliate Marketing - Write Powerful Article Titles

If you are an affiliate marketer you should learn to write excellent article titles. This skill can be very beneficial to you. Article submissions is one of the most powerful strategies of SEO if you don't want to buy backlinks.


The fundamental goal of an article title is to disclose the information contained in your article. People should be informed what the article is essentially about. In addition to conveying information about your article, the title should also persuade the reader to click on it.

One approach of fascinating the readers is by teasing them. This manner of title writing can be an admirable way to enhance readership of your articles. An example of such a topic would be - "What Happened At The Stock Market Today?"
Provoking titles may not always be ideal in all situations. For example, if you are writing titles for periodical or brochure articles, then it may be a fine style of writing titles. Similarly, teasing titles might be good for webpages. But for commerce type and reports you have to desist using this style.

Besides the teasing manner, there is further way to write skillful topics - by suggesting the benefit to the readers. Your title should express what profit the reader will get out of taking the time to read your article. A wonderful way to do this is by starting your title with the word "why". The why should be followed by a declarative sentence. An example - 'Why A Great Number of Websites on Internet Struggle to Get Decent Traffic'

Titles starting with the word "how" are also consistently very famous. Example would be - 'How to Get Oodles of Links to Your Website in Limited Time'. As a webmaster, wouldn't you desire to read that article? I sure would like to have a glance at it.

One important point to keep in mind is that your title should not make over-exaggerated claims. People are just bored of this marketing gimmick. The title should be believable and should look credible. Another thing you have to to pay attention to is the formatting of the title. Stick to camel casing during writing titles. Camel case implies that the first letter of each word is in upper-case. This looks a lot better and professional to the readers.



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Saturday, March 19, 2011

Long Tail Keywords - Easy Way to Grab Customers for Your Business


Author: James martin

The principle of the Long Tail is the opposite of focusing on the top 10-20 keywords. Webmasters who solely focus on the top 10-20 terms may be missing the majority of their market traffic. In addition to the main keywords for a site, there may be thousands of other key phrases that a website is found for, yet rarely noticed or exploited by owners of the website. Smart marketers are quick to capitalize on this oversight by others.

Just consider this scenario - the top 10 terms you are targeting might provide a lot of traffic, but not nearly as much as the total terms after the top 10 or 20 most popular keyphrases. Just add up the traffic from all the search terms which refer 1-3 visitors or more per month to your site. The total may be much higher than the traffic from your best 10 keywords.

Benefits of Targeting Long Tail
Long-tail keyword are usually 3-8 words in length, with less traffic potential. However, the benefit is that it is generally easier to get ranked for these keywords as competition is not high. Another major benefit is that long-tail keyword phrases often make excellent article topics.

Let us consider a real life example. www.NarutoWallpaper.biz is a website about wallpapers. This site receives more than 1000 visitors per day. 50% of the traffic comes from the major 2-3 keywords. But the remaining traffic comes from nearly 198 different keywords.

If you are wondering why should we target hundreds of such keywords which only bring tiny amount of traffic, here is the easy answer. These long tail keywords might not bring a lot of traffic separately, but if you target lots of long tail keywords you can get lots of easy traffic. This is easy traffic because most of the times, there isn't high competition for these keywords. So they are easy pickings. That is why sometimes, long tail keywords are also known as 'low hanging fruits'.

Let us look at another big benefit - conversions. It is reported that these long tail keyword visitors convert amazingly well into sales and ad clicks. They are highly targeted visitors who already know what they are looking for and if you can provide that in your article, you can get some easy conversions.

Why Target Long Tail First?
If you focus mainly on generic keywords then the rankings will take longer time. In the meanwhile you lose out on a lot of targeted traffic. On the contrary, if the long tail keywords are targeted first, then in due course, the website may start ranking for the main keyphrases as well, thus registering an increase in targeted traffic as time passes.
Article Source: http://www.articlesbase.com/internet-marketing-articles/long-tail-keywords-easy-way-to-grab-customers-for-your-business-4440593.html
About the Author

Visit my website to learn more about online marketing strategies. Read my article on how to earn monthly income by promoting other people's products - learn affiliate marketing.